Google Marketing Course

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Duration Days
74
Module Covered
135
Topics Covered
2351 +
Students Enrolled
4896 +

Overview Of Google Marketing Course

Hue Vibes Digital provides certified Google Marketing Course in Mumbai. This Google Marketing course is a process of using digital advertising platform by Google which is used by advertisers to run Google ads using Google ads account. Google ads allow advertisers to create search ads, display ads, YouTube video ads, shopping ads and also Mobile App download ads. Its used by many brands and individuals to attract website traffic or generate leads using paid advertising.

In this Google Ads Marketing Training you will also learn about Google Ads, Google Analytics, Pay per Click (PPC), Lead Generation, etc. This course help you to grow your career in Digital world. Students can attend this Google Ads Marketing classes in Mumbai both online and offline classroom training. So if you want to build your career in Google Marketing, Hue Vibes digital is best training institute to get enroll.

What will you learn from this course?

Key features of the course

Why Learn Google Marketing Course From Hue Vibes Digital?

Affordable & Flexible Fees Structure

All Certified Training Program

10+ Years Experienced Trainers

Practical & Conceptual Training

Regular Assignments & Monitoring

Modern techniques of learning

Interactive Group Discussion Session

Q & A Problem Solving Session

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Tools & Apps

We will make use of few management and content app during our training session

Content & Learning Material

Free content like videos, notes and assessments will be provided to students to make them understand the subject better.

Practice Files

Students will be regularly provided with projects filers of the topics taught so that they can practice at home to master there skills.

Case Study

Students will be provided with case study so that they can understand subject better.

Benefits after completing Google Marketing Course Training from Hue Vibes Digital

  • 100% creative growth
  • Developing vision with creative perspective.
  • Clearing job interview
  • No more wasting time or money seeking other courses.
  • Growing your own business.
  • Building your own start-up company
  • You can be a professional freelancer

Google Marketing Course Training

Hue Vibes Digital
Google Marketing Course Module

  • Marketing Fundamental
  • Landing page Insights
  • Theoretical lectures with presentation
  • Landing Page will be live practical overview lecture.
  • Video metrics
  • Youtube remarketing
  • App install google ads
  • Connecting google ads account with google play
  • Importing conversions from firebase console into google ads
  • App install campaigns
  • Monitoring campaign
  • Introduction to google ads
  • What is google ads & types of google ads
  • Creating & setting up google ad account
  • Understanding ctr
  • Introduction to google ads auction, quality score ad relevance, ad rank & its calculation
  • Understanding quality score & related matrices in google ads
  • Understanding landing page quality
  • What is gsn & gdn?
  • Search ads
  • Network settings
  • Location targeting
  • Concept of daily budget
  • Bid strategy (clicks)
  • Introduction to dynamic search ads
  • Introduction of keyword
  • Types of keyword
  • Negative keyword
  • Ad structure
  • Display ads
  • Introduction to google display ads
  • Basic overview of display ad campaign
  • Targeting options in display ads
  • Frequency capping settings
  • Content exclusion settings
  • Viewable cpm & ecpc bidding
  • Creating the banner ad
  • Creating Gmail display campaigns
  • Google ads - shopping campaigns
  • Introduction to google shopping ads
  • Integrating google merchant with website
  • Intro to feed & creating feed using plugin
  • Uploading the feed to google merchant center               
  • Integrating google merchant with google ads
  • E-commerce setup & configuration
  • Setting up dynamic remarketing campaigns
  • Creating shopping campaign
  • About call only ads
  • Conversion for call only campaigns
  • Call only campaigns
  • Reporting in google ads
  • Reports & dashboards in google ads
  • Creating reports in google ads
  • Creating dashboards in google ads
  • Remarketing in google ads
  • Introduction to remarketing
  • Linking google analytics & google ads
  • Creating audiences in google analytics
  • Creating goals in analytics & importing to google ads
  • Conversions & tracking using google ads
  • Attribution models
  • Creating remarketing list search ads
  • Creating display ads for remarketing
  • Youtube ads / video ads
  • Introduction to video ads
  • Types of video ads
  • Linking google ads account & youtube channel
  • Creating youtube in-stream ad
  • Creating video discovery ads
  • Ad sequencing video ads
  • Video ad cpv in-stream placement targeting
  • Remarketing - showing display ads
  • Outstream video ad campaigns
  • Keyword | captions | tags | title | description

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